Welcome to Service Equipment Co. Ltd
In 1980, Service Equipment Company (A Subsidiary of Balubaid Group) was established to meet the growing market need led by the development renaissance period in the Automotive Industry in the Kingdom.
The idea of establishing SEC Balubaid came two years after Balubaid Group acquired GM. As an agent of General Motors, The group had to establish a high-tech, modern Maintenance Center which was far ahead others in the industry back then.
After witnessing the success of the Group’s Service Center and the modern technology used, SEC, as a business leader in the market, took this huge opportunity to grow and take the lead.
Two years later, SEC prospered and grew even more as Fuel Dispensers were offered in addition to the other maintenance equipment and service tools.
Why We Are Different
01
Quality of products: We are exclusive agents of more than 30 American and European brands, and Chinese brands that are the best in the field.
02
Product integration: We provide our client with all of the products needed to create his own maintenance service center and workshop from A to Z.
03
After sales service: We don’t just sell products to clients in SEC, but we also make sure we provide the warranty and training needed.
04
Experience in the field: Our 40+ years experience help us better understand both customer and market needs in the field.
05
Flexibility and decision making: Our fast response to customers is one of the most important things that we value in our company.
Our Vision
To be the first company in providing after-sales services.
Our Mission
We seek to provide our products from the most famous brands in the field of car maintenance equipment and fuel dispensers. Our services include
((Supplying-installing-training and providing maintenance services))
We guarantee the high quality standards and diversity of goods offered to all clients and dealers.
Our Values
Quality – Commitment